Top 10 Best Practices for your SMS Marketing Campaigns 📱 SMS used to be a communication tool that wasn’t available for the common business to use. However, with the rise of new and more affordable marketing automation solutions like Platformly, many small and medium businesses now have the chance to use this means as a marketing solution to let consumers know about news and offers…. by Vanessa Marcos Continue Reading...
Top 10 Best Practices for your SMS Marketing Campaigns 📱 SMS used to be a communication tool that wasn’t available for the common business to use. However, with the rise of new and more affordable marketing automation solutions like Platformly, many small and medium businesses now have the chance to use this means as a marketing solution to let consumers know about news and offers…. by Vanessa Marcos Continue Reading...
How to Use Marketing Funnel Automation to Nurture Sales For many marketers, marketing automation is still a confusing matter. With this article, we hope to clarify some of the myths surrounding marketing automation and show you the benefits of getting a marketing automation solution for you and your team. First of all, there’s a common myth that marketing automation will replace marketers. That couldn’t… by Vanessa Marcos Continue Reading...
7 ActiveCampaign Alternatives That Help You Grow Your Business On Autopilot Marketing automation tools have been growing in popularity over the last little while as people make the push to streamline their lives and reduce the amount of time that is spent doing manual tasks. As these tools become more popular, comes an increase in competition. ActiveCampaign is one of the juggernauts in this field (they… by Irina Maltseva Continue Reading...
How Small Businesses Can Benefit From Marketing Automation Tired of guessing games — will this or that marketing activity work out or not, especially when budgets are melting, like snow in March? It’s a common problem even for enterprises, not to mention small businesses. And the more activities companies embrace, the harder it becomes to handle all of them efficiently. This point isn’t… by Irina Maltseva Continue Reading...
🕸️ Platformly Webhooks Are Live! Endless Possibilities, Just a Few Clicks Away… Today we bring great news… Webhooks are now available in Platformly! This was a highly demanded feature and has been our focus for the past few weeks. Not sure what webhooks are? Webhooks allow you to trigger “payloads” of information from 3rd-party services. This information is then recorded inside your Platformly account. To access the… by Colin Klinkert Continue Reading...
Zapier Integration: Connect Platformly With Your Favorite Apps Today we are proud to officially announce our Zapier integration! As you may know, Zapier helps you connect and automate the apps you use, without having to know how to code. This is a great addition as it allows you to connect Platformly with 1,000+ apps to automate tedious tasks and, simply put, work smarter…. by Colin Klinkert Continue Reading...
Marketing Automation & Content Marketing: Use Them Together By now it’s a well-known fact that content is king. We heard about it on seminars and trainings, we’ve seen statistics and whitepapers praising it, we are fully aware that our competitors allocate bigger and bigger shares of their marketing budgets to content creation and distribution and we know that we better up our game… by Irina Maltseva Continue Reading...
Why Email Marketing Automation is Essential for B2C Companies If you think that email marketing automation is old news, we’ve got a surprise for you. Leading marketers believe that B2C marketing automation is gaining its momentum right now. If you don’t believe us, look at the statistics. The astonishing 67% of global Marketing game-changers use Marketing automation tools. As a result, the spending on… by Irina Maltseva Continue Reading...
How To Create Automated Emails That Come From The Heart Don’t you hate it when it feels like you’re just being funnelled through a system? When the company you’re dealing with just couldn’t give a crap? They send you through robotic switchboards; give you impersonal services and send you emails that could have been sent to just about anyone. It feels wrong, doesn’t it? Like… by James Johnson Continue Reading...
Why You Need To Segment Your Email List What Is Email List Segmentation? My friend, Mike, runs a music shop in the centre of town. Every day he serves hundreds of musicians from all over the world: Guitarists, Drummers, Violinists, Pianists and even the occasional Triangle player. All of these people love music. But, none of them come to the shop for the… by Colin Klinkert Continue Reading...