SMS Marketing
Create and automatically send data-driven, personalized text messages to prospects and existing customers at the exact moment the communication is required.
SMS marketing consists of sending text messages to communicate special offers, product updates and other types of content to your audience. It is a very powerful marketing technique because in this day and age, everyone has a cellphone and can receive text messages immediately as soon as it is sent.
SMS marketing is permission-based, meaning contacts have agreed to receive text messages from you and plan on patronizing your business. It is quickly becoming the norm, instead of the exception.
Want to send text messages to your audience? With Platformly, you can send text messages to a specific segment, or contacts with a specific tag, at the exact time you want, in their timezone.
Simply connect to Twilio or Nexmo from our integrations page and create highly-personalized text messages within minutes with our advanced, yet intuitive and easy to use text message editor. You can of course personalize your text messages, with custom fields, emojis, links...
Thanks to Platformly, you will be able to send the right text message to the right person at the right time.
You can send simple follow-up email broadcasts to entire segments, or one-off emails to individual contacts, triggered by specific events like making a purchase, visiting particular pages, inactivity time, and hundreds of other possibilities. You can even make recipients opt in via SMS.
The main benefit of this feature is that you can include text messages in your automated marketing sequences.
For example, any time someone performs a specific action in your sales funnel, you can send him/her a text message.
This means you can have highly targeted SMS Marketing campaigns running on complete auto-pilot. SMS Marketing Automation has never been easier!
You will be able to access useful metrics including the numbers of text messages sent, text messages received, text messages failed, clicks, as well as the click-through rate and unsubscribe rate.
You will also have access to detailed reports by integration and channel. From the Platformly CRM, you can see SMS statistics, as well as check SMS activity, for each contact and even read SMS replies.
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